THE EVERETT CLINIC
Encouraging CARE
The Everett Clinic needed a campaign that would build awareness for all of their caring capability.
“Care for that” was created to highlight comprehensiveness and approachability.
Roles: Creative Director, Copywriter, Director
AN EARWORM FOR WALK-INs
The client wanted people to know they have walk-in urgent care for a variety of treatments.
Instead of going clinical, we went musical.
WALK-IN ALL AROUND
Targeted OOH, display, social, and radio also helped drive prospects to a actionable landing page.
The campaign fixed them right up. Patient volume grew which enabled clinic growth.
“We care for that” even became a culture defining theme for their providers.